The Problem: Difficulty in Engaging Orthopedic Specialists
Pharmaceutical companies often find it challenging to engage orthopedic specialists, a vital segment for musculoskeletal-related products. Despite significant investment in advertisements, many orthopedists remain unresponsive to traditional marketing approaches. Recent data reveals that over 33% of orthopedic doctors feel disconnected from pharmaceutical advertisements, leading to lower engagement and decreased prescription rates.
The Impact of Poor Engagement
Failure to effectively engage orthopedic specialists can have both direct and indirect consequences. Directly, pharmaceutical companies face a decline in product prescriptions and sales. Indirectly, ineffective engagement can damage brand reputation and erode trust within the medical community. Research shows that 38% of orthopedists are less likely to prescribe a drug from a company that fails to engage them effectively, resulting in substantial revenue loss and a weakened market presence.
The Solution: Best Practices for Orthopedic Engagement
To tackle this critical issue, adopting effective engagement strategies is essential. At Pixika AI, we specialize in creating targeted, personalized advertisements that resonate with orthopedic specialists. Our comprehensive approach includes:
- Developing tailored doctor clinic advertisements that address the specific needs and interests of orthopedic doctors.
- Implementing innovative doctor engagement activities to foster lasting connections.
- Enhancing patient education and patient engagement initiatives that support orthopedists in their practice.
- Utilizing digital and print mediums to deliver personalized products through web to web and web to print solutions.
Why Choose Pixika AI?
Pixika AI is a trusted leader in the pharmaceutical industry, collaborating with over 70 top global healthcare companies. Our track record includes:
- Engaging approximately 500,000 doctors annually through both digital and print initiatives.
- Delivering over 1 million personalized inputs each year.
- Assisting clients in achieving a cumulative revenue of 9700 crores.
- Partnering with 650+ healthcare brands across 8 countries.
- Maintaining a 75% repeat customer rate with an average satisfaction rating of 4.1 stars.
By partnering with Pixika AI, you gain a committed ally dedicated to driving your pharmaceutical business growth through effective orthopedic engagement.