The Problem: Challenges in Engaging Gastroenterologists Effectively
Pharmaceutical companies frequently struggle to engage gastroenterologists effectively. This gap in engagement leads to inadequate patient education, decreased adherence to treatment plans, and ultimately, poorer patient outcomes. Gastrointestinal (GI) disorders, including irritable bowel syndrome, Crohn’s disease, and colorectal cancer, affect millions of people worldwide. Despite the prevalence of these conditions, many gastroenterologists report insufficient support and engagement from pharmaceutical companies, impacting their ability to deliver optimal care.
The Consequences of Poor Engagement
Direct Losses
Ineffective engagement strategies lead to missed opportunities for pharmaceutical companies to promote their products, resulting in significant revenue loss. The global gastroenterology drug market, valued at over $50 billion, faces substantial losses due to ineffective promotional strategies and lack of targeted communication with healthcare providers.
Indirect Losses
The indirect costs include diminished brand loyalty and trust among healthcare professionals. Poor engagement can also result in lower patient adherence to prescribed treatments, increasing the burden on healthcare systems. According to the American Gastroenterological Association, non-adherence to GI treatment regimens can lead to severe complications, increased hospitalizations, and higher healthcare costs.
Our Solution: Effective Doctor Engagement through Scientific Inputs
Pixika AI offers comprehensive solutions to improve doctor engagement. Our services include:
- Patient Engagement: Developing strategies to keep patients informed and motivated.
- Patient Education: Creating educational materials that gastroenterologists can use to inform patients about managing GI disorders.
- Promotional Inputs: Providing personalized promotional materials that resonate with gastroenterologists.
- Personalized Products: Customizing products to meet the specific needs of healthcare professionals.
- Web to Web and Web to Print: Offering digital and print solutions to ensure consistent engagement across multiple channels.
- Digital Engagement: Utilizing digital tools to create interactive and engaging experiences for doctors.
Why Choose Pixika AI?
We are pharmaceutical business growth experts with a proven track record:
- Trusted by 70+ top global healthcare companies.
- Engaging approximately 500,000 doctors through digital and print initiatives annually.
- Delivering over 1 million personalized inputs every year.
- Helping clients achieve a cumulative revenue of 9700 crores.
- Partnering with 650+ healthcare brands across 8 countries.
- Maintaining a 75% repeat customer rate and an average rating of 4.1 stars.
Partner with Pixika AI to revolutionize your doctor engagement strategies and drive growth in gastroenterological care.