Problem Statement: Ineffective Chemist Engagement Hinders Patient Education
Pharmaceutical product managers and marketers struggle with ineffective methods to engage chemists. This gap undermines patient education efforts and promotional initiatives.
When chemists are not effectively engaged, pharmaceutical companies face direct losses in product visibility and indirect impacts such as reduced patient trust and lower medication adherence. Studies indicate that 70% of patients value pharmacist recommendations, highlighting the missed opportunities when chemist engagement is inadequate.
Solution Overview: Enhancing Chemist Engagement with NFC Technology
At Pixika AI, we introduce NFC technology to revolutionize chemist engagement strategies. NFC cards enable seamless information exchange between pharmaceutical companies and chemists, facilitating personalized product promotions and educational materials.
With our NFC cards, pharmaceutical companies can deliver targeted promotional inputs directly to chemists’ smartphones or tablets. This approach not only enhances product visibility but also empowers chemists with up-to-date information to better educate patients.
Establishing Credibility: Your Partner in Pharmaceutical Growth
Pixika AI has earned a reputation as pharmaceutical business growth experts, partnering with over 70 top global healthcare companies. Annually, we reach more than 500,000 doctors through digital and print initiatives, delivering over 1 million personalized inputs. Our solutions have contributed to a cumulative revenue of 9700 crores across 650+ healthcare brands in 8 countries, with a 75% repeat customer rate and an average rating of 4.1 stars.