The Problem: Ineffective Doctor Engagement in Diabetes Management
Despite the growing prevalence of diabetes, pharmaceutical companies often struggle to engage diabetologists effectively. This results in poor patient education, lower adherence to treatment protocols, and ultimately, suboptimal patient outcomes. According to the International Diabetes Federation, diabetes affected approximately 463 million people globally in 2019, and this number is projected to rise. Yet, many diabetologists report inadequate support from pharmaceutical companies, impacting their ability to manage this epidemic effectively.
The Consequences of Poor Engagement
Direct Losses
Without effective engagement strategies, pharmaceutical companies miss opportunities to promote their products, leading to significant revenue loss. A study by McKinsey found that pharmaceutical companies could lose up to $2 billion annually due to poor engagement with healthcare professionals.
Indirect Losses
The indirect costs include reduced brand loyalty and trust among healthcare professionals. Poor engagement can also lead to lower patient adherence to prescribed treatments, increasing the burden on healthcare systems. According to the World Health Organization, non-adherence to diabetes treatment regimens can lead to complications such as cardiovascular disease, kidney failure, and neuropathy, further straining healthcare resources.
Our Solution: Effective Doctor Engagement through Scientific Inputs
At Pixika AI, we provide tailored solutions to enhance doctor engagement. Our services include:
- Patient Engagement: Developing strategies to keep patients informed and motivated.
- Patient Education: Creating educational materials that doctors can use to inform patients about diabetes management.
- Promotional Inputs: Providing personalized promotional materials that resonate with diabetologists.
- Personalized Products: Customizing products to meet the specific needs of healthcare professionals.
- Web to Web and Web to Print: Offering digital and print solutions to ensure consistent engagement across multiple channels.
- Digital Engagement: Utilizing digital tools to create interactive and engaging experiences for doctors.
Why Choose Pixika AI?
We are pharmaceutical business growth experts with a proven track record:
- Trusted by 70+ top global healthcare companies.
- Engaging approximately 500,000 doctors through digital and print initiatives annually.
- Delivering over 1 million personalized inputs every year.
- Helping clients achieve a cumulative revenue of 9700 crores.
- Partnering with 650+ healthcare brands across 8 countries.
- Maintaining a 75% repeat customer rate and an average rating of 4.1 stars.
Partner with Pixika AI to revolutionize your doctor engagement strategies and drive growth in diabetes management.